Profitable Website Design LLC is a boutique website design and online marketing firm located in Berkley, Michigan.
We specialize in creating custom solutions that bring clients tangible and measurable results to help grow their business and enhance their brand.
Our designs are unique and creative, while remaining functional. We do not let bells and whistles get in the way of generating successful leads for our clients. We build websites that look great and are useful to a client’s business needs.
ACCOUNTABLE WEBSITE DESIGN: A personal project manager and account manager are allocated to your project to take accountability for its outcome and ensure your absolute satisfaction.
CUSTOMIZED WEBSITE DESIGN: We think outside of the box to bring you results. We make sure you succeed with solutions tailored to best suit your needs and make you stand-out from the competition.
PRO-ACTIVE WEBSITE DESIGN: Our team members provide you with solutions before problems arise. We give you personal attention, immediate feed-back and suggestions to enhance usability, features and marketing results.
RESULTS-DRIVEN WEBSITE DESIGN: Our team members create designs and develop solutions that are not only eye-catching and useful: they bring your business the results you need and a positive ROI.
Profitable Website Design LLC was created in 2008 to provide our clients with professional, customized solutions to suit their specific business requirements at affordable rates and continues to build long-lasting relations with clients, year after year. To talk with one of our consultants, call 248-544-7519.
Local search engine results have recently experienced a major overhaul within the Google SERPs (Search Engine Results Pages) which has resulted in a fantastic opportunity for small and medium-sized businesses.
Local search engine results were previously relegated to a small map, which would appear within the first page of local search engine results, but now they enjoy first page domination for local search engine terms.
The benefit of this to small businesses is that local searchengine results can now appear above their much larger revivals who are relegated to the last few results on page one of Google.
Don’t miss out on local search engine results; they’re your next customers. Here’s 10 tips to help you capture them:
1. Claim your Google Places listing – it’s easy to do and if one doesn’t exist for your business then you can quickly and simply create one. What is it? A Google Places listing is effectively a profile attached to Google’s local engine search results. It is important because Google ranks these profiles above all others in their new first page local engine search results.
2. Add pictures to your Google Places listing. The effectiveness of your Google places listing is impacted by its completeness. Images will not only flesh out your listing, but when they appear in the search engine results, besides your Google Places listing, they are eye-catching and attractive which will increase clicks.
3. Gather citations – citations are instances on the web where your business is mentioned, Google uses the consistency of the information it finds and the authority of the referring site to boost your rank in local search engine results. The quality as well as volume of citations is an important factor in local search engine optimization.
4. Include your locality in on-page optimization – revisit your META and Title Tags to ensure your town is included wherever possible. Make sure your address appears on every page and that you have a contact page.
5. Submit your site to local directories including Yell.com, local Chamber of Commerce and business directories. Local directories will have greater relevance in local search engines as it narrows your field of operation for Google to a localised area.
6. Manage your online exposure – make sure the information distributed across the web that pertains to your business is managed carefully. Trawl local directories and existing listings, double-check that your details are correct and that they match both your Google Places contact information as well as your websites contact page.
7. Get your reviews and testimonials on the web – no doubt you will already have testimonials collected from customers, these need to go online as well as in other marketing materials. Put a process in place of asking satisfied customers to review you online if at all possible. Pen a short email with instructions of where and how you would like the review left and send this to all satisfied customers.
8. Use a local phone number instead of a 800, 877 or 0888 – this again refines your location making it easier for local search engines to place you within a specific region.
9. Target local keywords – when link building make sure you target some local variations on your keywords in the anchor text of your links.
10. Use your supply network – think about local search as being similar to networking. No doubt you will already have a network of local contacts, associates and suppliers who all allow your business to thrive. Simply transfer this network online by linking to each other.
Local search is set to dominate first page results for all local search terms. Small, local businesses should take advantage of this by implementing some or all of the tips above which will allow them to compete with much larger businesses who have until now monopolized the first page results by investing in aggressive local search engine results.
“Too Busy Earning A Living
To Make Any Money? Let Me Make
Your Web Site Work For You!”
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Any website created for you is a custom designed project, you will never get an out of the box template! Pages and graphics created for you are optimized for the fastest download times possible on the net. By looking at some of the direct response websites, you will see that we use various techniques to allow the visitor to examine your website and provide methods for you to “respond” to the visitor. |
Also, don’t be so quick to dismiss your product or service as one that can’t be sold online. Nowadays, there’s very little that can’t be sold over the internet with a proper website design. More than 20 million shoppers are now online, purchasing everything from books to computers to cars to real estate to jet airplanes to natural gas to you name it. If you can imagine it, someone will figure out how to sell it online.
Let me clarify one point: I’m not saying you should put all your efforts into selling your wares over the internet with a profitable website design, though if your product or service lends itself to easy online sales, you should certainly be considering it. The point to be made here is that you should at the very least have a presence on the web so that customers, potential employees, business partners and perhaps even investors can quickly and easily find out more about your business and the products or services you have to offer.
That said, it’s not enough that you just have a website. You must have a professional-looking website design if you want to be taken seriously. Since many consumers now search for information online prior to making a purchase at a brick-and-mortar store, your site may be the first chance you have at making a good impression on a potential buyer. If your site looks like your website was designed by a barrel of colorblind monkeys, your chance at making a good first impression will be lost.
One of the great things about the internet is that it has leveled the playing field when it comes to competing with the big boys. As mentioned, you have one shot at making a good first impression. With a a good website design site, your little operation can project the image and professionalism of a much larger company. The inverse is also true. I’ve seen many big company website designs that were so bad and hard to navigate that they completely lacked professionalism and credibility. Good for you, too bad for them.
When it comes to benefiting from a website, size does not matter. I don’t care if you’re a one-man show or a 10,000-employee corporate giant; if you don’t have a website, you’re losing business to other companies that do.
Here’s the exception to my rule: It’s actually better to have no website at all than to have one that makes your business look bad. Your site speaks volumes about your business. It either says, “Hey, look, we take our business so seriously that we have created this wonderful site for our customers!” or it screams, “Hey, look, I let my 10-year-old nephew design my website. Good luck finding anything!”
Your website is an important part of your business. Make sure you treat it as such and use a good website design.